Succeeding as an entrepreneur takes hard work
and persistence because, unfortunately, there is no business-startup fairy who
magically bestows success on small businesses and their owners.
Most successful
entrepreneurs follow comparable patterns and
share similar basic
characteristics. Hundreds of online articles and published books
claim to know the secret of success in business, but for the most part, they
boil down to the same major points.
Passion,
perseverance and a positive attitude tend to set successful entrepreneurs
apart. Cultivating these attributes requires an innate skill set and some tips
to get started.
So here are the main
items to take into consideration if you’re trying to develop a business
platform. These elements constitute will support a smart strategy for any new
enterprise:
1.
Love what you do.
Passion is key to
keeping a business strategy moving. Half-heartedness in an entrepreneurial
endeavor will chip away at your drive to succeed. Perseverance is the one thing
that’s guaranteed to move anything over time, whether it’s a person, a
job or an entire company. Abraham Lincoln failed at most of his efforts
until late in his life, but he never gave up.
2.
Take baby steps.
Jumping all in is
rarely ever successful. There are success stories about people who invested
everything once and came out winners after six months or a couple years, but
those are rare. Risk management is an essential factor in any startup, and
balance is vital. You can absorb losses more easily if you take smaller risks
in the beginning. Those will provide essential and productive lessons.
3.
Learn from others.
Successful
entrepreneurs often worked for others in their field of choice before striking
out on their own. Spending a few years in the industry under an excellent
mentor will provide a good launching pad. Learn from your predecessors’
mistakes and brainstorm about how to improve upon their model. Find someone
willing to teach, and think about starting your business elsewhere when you
leave.
4.
Learn how to self-promote.
Confidence and a good
elevator speech can take any pitch to the next level. The first marketing any
company experiences comes from its founder. Spend time learning how to share
your vision without coming across as “salesy.” Don’t be afraid to ask for the sale,
but remember: the client is always the focus.
5.
Constantly take action.
Entrepreneurs are
movers and shakers. They can’t afford to analyze every detail or they’d never
get anywhere. There is no place for procrastination in a startup. It’s a 24/7,
no-vacation-or-sick-days kind of job that demands constant forward momentum.
Make a brief assessment at every step and move on it. Trust your instincts.
6.
Make a plan.
Read about successful
businesses. Take in the wealth of knowledge that’s been provided by successful
entrepreneurs such as Steve Jobs and the personalities from Shark Tank. A successful
business plan does not have to be a book. A 10-page plan is digestible yet long
enough to include everything you need to start.
7.
Build a reputation.
According to Brandi
Bennett at HostGator.com, maintaining a blog on a well-hosted website, or
volunteering your time and skills, shows instead of tells the community, and
thereby builds expertise and trust.
8.
It’s never too late to start.
Many successful entrepreneurs started
later in life. J. K. Rowling (Harry Potter author), Julia Child (chef), and Sam
Walton (Wal-Mart) all started their wildly successful brands after they were
comfortably along in their lives. Having the experience that comes with age can
give you a unique outlook on your business. Life experiences bring depth that
the most educated young adult, by his or her nature, is less able to foresee.
9.
Build your "A team".
Finding the skill
sets and attitudes that support the culture of the brand you want to promote
will foster innovation and enhance your reputation. Include folks from
outside the company for the people you rely on. That will start a free
marketing chain reaction that can build confidence and revenue.
10.
Be mindful of your attitude.
The attitude of the
founder will set the tone for the business. Negativity, laziness and
entitlement waste time and money while they tarnish your reputation.
Success largely depends on making mistakes and accepting blame in stride.
Owning up to and facing challenges head-on is what makes a mere business owner
a leader.
Starting a business
can wreak havoc on the owner’s personal life. While all the above tips are
necessary for success, taking care of yourself mentally and physically is also
imperative. Exercise, sleep and diet play a central role in ensuring you
implement these policies successfully. All of them drive attitude,
motivation and relationships.
Successful CEOs tend
to follow a structured, daily schedule of rising early, exercising, having
snacks on hand for fuel and socializing many evenings of the week.
Striking a balance
may take a while, but working toward this list as a goal for starting your
company will make the difference. How an owner feels about progress and how
quickly a business can be up and running -- and feeding that bottom line --
will swiftly feel the impact.
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